Young Botanist Branding | Rare Plant Store Identity by Elodie

Project Young Botanist

A fresh, vibrant brand rooted in the world of unique greenery —because even plants deserve a little flair!

Problem

Selling rare plants required a unique identity to reflect the client’s specialization in plants that can’t be found in traditional garden centers.

Solution

I created a branding that highlights the rarity of the plants, with a sleek, nature-inspired design and custom illustrations for communication materials.

History

This project was one of the first that truly captured my heart. I created this branding several years ago, but I wanted to showcase it in my portfolio. My client specializes in selling rare plants that you won’t find in traditional garden centers. She wanted a logo that would embody this uniqueness. What better symbol than the queen of plants, the Anthurium Warocanum? This plant is rare because it grows very slowly. I also created illustrations for her that she can freely use across her communication materials

Got a vision that’s too good to stay in your head?

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